Let Me Google That For You

The attendance at today’s symposium was rather dismal. Seems like actor-network theory is a hard task for many of us, so much so that our tutor brought glucose in the form of homemade fudge to fuel our tired brains. Yes, it is Monday, but having spent the majority of the last week and the whole weekend doing work for Broadcast Media, we’re all in need of a good night’s sleep.

To begin our discussion, we watched the same Youtube video I watched at home when trying to establishing a grasp on the methodology. A number of participants voiced their concern of simply not seeing the point of ANT, especially in regards to any kind of practical application it may have.

Our tutor, Elliot, emphasised the importance of ANT as being generative, a mode of mapping out the fundamental connections between things to they can be better understood. In and of itself, ANT doesn’t try to do anything, rather, it is a lens by which to view connections.

ANT considers the ability of A to affect B – the ability of one actor to act upon another. An actor can also be an organisation or a group of individuals who on some level are considered to be a collective.

We discussed semiotics – the study of signs, signifiers and symbols – and Latour’s position on the discipline. Essentially, Latour is not a fan. Semiotics isn’t important to ANT as ANT is more simply about the mapping of connections, rather than their meaning.

I also find some application of semiotics difficult, particularly in the context of study texts, as we did at school. Too often we were asked the purpose or meaning of choosing one word over another, or employing a certain literary ‘device’. This happened continuously when we were studying poetry which really bothered me because as a writer myself, sometimes I write something purely because I like how it sounds or its aesthetic, rather than to inject a hidden meaning into my prose. Of course, this only applies in certain cases, but trying to evoke meaning out of something that has none deeper than sensual pleasure seems to undermine its significance.

After listening to others’ questions and tried explanations of ANT, I asked whether the framework might just be about not jumping to conclusions or making too many assumptions without considering all factors or ‘actors’ that may influence these connections. While this is very simplistic and merely formative, Elliot was pretty happy with my summation, which in turn, left me feeling like I had a greater grasp of ANT overall.

To finish up, while discussing our final niki on Ray Kurzweil, Director of Engineering at Google, in class, someone brought up the website Let Me Google That For You. I’d never heard of it before but will be sure make use of it – in jest – the next time someone asks me a daft question they’d resolve much faster through asking Dr Google themselves.

Screen Shot 2014-02-10 at 4.15.41 pmWithout saying too much (and there’s not much to say anyhow), you’re basically provided with a visual guide on how to conduct a Google search. But I suggest you take and use it with caution, just in case your hint comes across as being a little too sarcastic or passive-aggressive.

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2 comments
  1. OMG, lmgtfy.com is genius. I’ve already used it once today. Thank you so much for sharing 🙂

    • estherlf said:

      So great you’ve joined the bandwagon. Thanks for your response.

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